Local SEO Training Q&A - Hump Day Hangouts - Episode 461

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Timestamps:

00:00 Announcements

06:44 I have two domains in the same local area + home service niche. Domain #1 is ranking on page 2 for the main term and I'm actively working on it. Domain #2 does not currently have a site on it, so it's ranking at all, but it does have some links (I picked it up from a contractor who got out of the business a few years ago). I'm thinking to 301 domain #2 to domain #1 to push my site up the ranks. I'm curious if you think this is a good idea? If so: any best practices, dos & don'ts, pitfalls to be aware of, etc? Thanks

10:25 When trying to rank localized service pages (ex. keyword + city, st), which services and strategies do you recommend to power up those pages so that they rank? Ex. if I have 25 local pages, should I build links to all 25? And if so, should those be niche edits or guest posts, or social profile links or web 2.0s?

11:30 Any good vendor recommendations for setting up a syndication network? Is a syndication something you'd still recommend?

16:14 Recent article by Google: https://www.searchenginejournal.com/g... Gsites are not good for SEO and Google stacking is spammy says John M., Your thoughts Bradley??

18:21 I know you have been testing the local pack website structure: domain/service/city with the ASB business like tree services. But have you tested this structure with a local business that has physical address listed on its GBP?

19:55 With the website structure domain/service/city, each primary service keyword will have a dedicated page, and be part of a silo. What about the city page? Naturally, city page should talk the things relating to that city and be a silo of things about city. Can I talk about things not relating to my business like restaurants, other shops and business in the city, movies showing at the cinema , city real estate trends, and city planning agenda of interest, etc?