Why Did Mugg & Bean REALLY Become So Popular?

Описание: Welcome to Fifty04, the ultimate destination for inspiring success stories! In this video we present the story of leading South African coffee company mug and bean, Join us as we delve into the journeys of individuals who've overcome challenges, pushed their limits, and achieved remarkable feats. Please don't forget to like and subscribe.

There are not many coffee franchises that can lay claim to the brand presence that Mugg & Bean has in South Africa. With over 250 restaurants, and represented in so many towns and cities, whether you are in Cape Town (20 locations), Bloemfontein (4 locations), Durban or Polokwane, you have a guarantee of a similar dining experience.

It’s a group that was built with passion on very strong foundations by Ben and Judy Filmater, experienced restauranteurs who imagined the concept for what was to become Mugg & Bean, during a visit to Chicago in 1992. They opened their first Mugg & Bean restaurant at the V&A Waterfront in 1996, and it was an instant hit. Ben was a savvy businessman and started franchising a couple of years later, while at the same time innovating and creating the “Mugg & Bean On the Move” store concept which launched at O R Tambo International Airport. This was to become another successful route to market in the years to come.




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