How to Turn Podcast Guesting into Business Growth | Michael “Fritz” Fritzius on DB Impact Live

Описание: In this episode of DB Impact Live, Drew sits down with Michael “Fritz” Fritzius to break down how entrepreneurs can use podcast guesting as a real growth strategy — not just for visibility, but for leads, offers, and revenue.

Fritz shares his journey into podcasting, what he learned from getting booked on shows, and how to turn each podcast appearance into a strategic opportunity by building the right lead funnel, clarifying your offer, and creating a system that converts attention into business growth.

If you’ve ever wondered how to make podcast interviews actually move the needle for your business, this conversation is packed with practical insight.

What you’ll learn in this episode:
How Fritz got started in podcasting and what changed everything
The process of getting booked on podcasts strategically
Why your offer matters before you start guesting
How to build a lead funnel that fits podcast audiences
Ways to create stronger audience trust through podcast interviews
How community and events can expand your business faster
How to identify the right audience and podcast opportunities for growth
Practical ways to turn podcast appearances into real business outcomes

Memorable takeaways:

“Generate a custom lead funnel for you”

“2019 was my entry into podcasting”

“Figure out your offer first”

Whether you’re a coach, consultant, entrepreneur, or service provider, this episode will help you think more strategically about how to use podcast guesting as part of your growth engine.