NBC Cancelled Dean's Show Saying "Nobody Watches Variety Anymore"—His Comeback DESTROYED Carson
Автор: Dean Martin Archives
Загружено: 2026-01-24
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NBC Cancelled Dean's Show Saying "Nobody Watches Variety Anymore"—His Comeback DESTROYED Carson
NBC said nobody watched variety shows anymore—and in 1974, they canceled Dean Martin’s long-running hit after nine successful seasons. The decision was meant to quietly end his television career and make way for a new era led by Johnny Carson. Instead, it triggered one of the most unexpected comebacks in TV history. Within months, Dean returned in syndication with The Dean Martin Celebrity Roast, a format NBC had rejected as outdated. The result shocked the industry. In dozens of markets, Dean’s new show beat NBC’s prime-time replacement and cut directly into Carson’s late-night ratings. We examine the cancellation call, the syndication gamble, the first roast, and the ratings data that proved NBC’s verdict wrong—and turned a dismissed format into a cultural phenomenon that reshaped television history.
#DeanMartin #TelevisionHistory #JohnnyCarson #NBC #OldHollywood #VarietyShow © 2026 Dean Martin Archives. All rights reserved.
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