Why Swiggy Instamart is Going Offline: The End of 10-Minute Delivery? | Sales by Nidhi

Описание: Why Swiggy Instamart is Going Offline: The End of 10-Minute Delivery? | Sales by Nidhi

Swiggy Instamart is changing the game again! After pioneering 10-minute grocery delivery in India, Swiggy is now opening physical retail stores. But why would a digital-first company go offline?

I dive deep into the Swiggy Instamart Business Model to understand if this move is driven by brilliant strategy or financial desperation. I break down the Unit Economics of Quick Commerce, the high cost of Dark Stores, and why "Phygital" retail is the new frontier for Indian startups.

Key Topics Covered:

✅ The "Cash Burn" problem in 10-minute delivery.
✅ Why Dark Stores are struggling with small basket sizes.
✅ How physical stores improve Trust & Brand Visibility.
✅ The secret to lowering delivery costs through offline footfall.
✅ Swiggy vs Blinkit vs Zepto: The future of Quick Commerce in India.

Whether you are a business student, an entrepreneur, or a frequent Swiggy user, this case study will change how you look at the apps on your phone.

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👩‍💼 About Nidhi Aneja:
Nidhi Aneja is a renowned business coach and sales mentor who has helped companies scale beyond ₹1000 Cr in sales. She trains entrepreneurs and leaders on how to build strong teams, develop leadership skills, and drive growth with clarity.

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