Why Being Emotional Actually Works in Business
Автор: Brand Clarity with Angie Taylor — CEO of HFS Co.
Загружено: 2026-01-14
Просмотров: 9
Описание:
Trust isn’t built through tactics — it’s built through connection.
In this video, I’m breaking down why leading with emotion builds trust, and how combining empathy and authority in your messaging creates deeper connection, clarity, and confidence for your audience.
We talk about:
Why emotion isn’t unprofessional — it’s strategic
The difference between empathy and authority
Why you need both to build trust
How this shows up in real messaging
This channel focuses on strategy-first, human-centered branding and business growth — without hype or hustle culture.
👉 Learn more about my work: https://www.hfsco.ca
👉Join us on Skool: https://www.skool.com/the-clarity-bui...
👉 Branding, websites, Skool classrooms & business coaching
#BrandMessaging
#EmpathyInBusiness
#BuildTrust
#AuthenticBranding
#BusinessStrategy
#HFSCo
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