Generac's Neil Bhandar On Speaking Data Fluently Across Marketing, Hr, And Supply Chain

Описание: Generac's CDO Neil Bhandar never reported into IT until his current role. After 20+ years operating as a business executive embedded in data functions at P&G and JPMorgan, he brings a unique perspective to leading analytics at Generac. His approach: speak data fluently across every business function without using technical jargon.

At P&G, Neil gained 4% market share in under four weeks for a $7 billion brand using a three-pronged retail strategy. At JPMorgan, he tested "happy employees make happy customers" and found no data to validate it. His organizational network analysis surfaced which business units weren't communicating. Now at Generac, he's writing "The Cost of Curiosity" about why each follow-up analytics question shouldn't cost as much as the first.

CHAPTERS

00:00 Introduction and Neil's background at Generac
01:23 Career path across P&G, JPMorgan, and Generac
02:41 Why math and operations research
03:53 The sawtooth pattern across inventory and credit card balances
07:02 Tide Coldwater launch strategy at P&G
14:03 Business executive vs data executive mindset
16:31 Approaching new functions: HR analytics methodology
18:50 Testing "happy employees make happy customers" at JPMorgan
20:40 Analyzing employee retention and organizational changes
21:41 The Cost of Curiosity: reducing marginal analytics costs
23:23 AI concerns: the sea of sameness
26:41 Resonance effects from identical foundation models
29:01 What's exciting about AI technology
30:00 Parting advice for CDOs