Building a $62M DTC Empire: NOLK's Marketing Masterclass

Описание: Martians! Check out Episode #92 where we’re chatting with Alexandre Renaud, Co-Founder and CEO at NOLK!🚀

Alex is here to chat about how NOLK is smashing the DTC world, managing 14+ brands and banking $62 million annually. Since they kicked off seven years back, they've been all about that M&A life, reviewing 300+ businesses every year.📈

Highlights:
0:00 - Intro
06:54 - 1st shot of hot sauce
09:17 - Stress Level, challenges of running a company
15:25 - About Nolk
21:06 - 2nd Shot of Hot Sauce
25:14 - This or that Segment
26:55 - 3rd Shot of hot sauce
27:30 - Trendy Marketing Topics Segment
33:43 - Thoughts on Influencer Marketing
37:47 - Rapid Fire Segment
38:56 - 4th Hot Sauce Shot
42:21 - How to build Loyalty and Brand Engagement
46:47 - Goodbyes

🔔 Hit Subscribe to keep up with the sickest marketing insights and stories from Mars.

🌟 Check out our previous episode with Alexandre:    • The Importance of PARTNERSHIP in a Business  
🌟Connect with Alexandre:   / alexandrerenaud  
🌟Explore about NOLK: https://www.nolk.com/
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Marketing on Mars is a podcast that brings unfiltered insights from the marketing world.

Twice per month, we sit down with founders, CEOs, and CMOs of huge companies to talk all about marketing. They tell us how they got started in marketing and offer suggestions for others looking to enter the field.

If you want more marketing tips or have any questions about our podcast, let us know in the comments!

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