Why Fastcall Went All In on Salesforce - Andy Fawcett interviews our CTO, Antonio Grassi 🚀

Описание: In this conversation, Andy Fawcett (independent Salesforce consultant) interviews Antonio Grassi, CTO at Fastcall, on Fastcall's journey from an early Salesforce Classic dialer built in "wild times" to a Salesforce-native communications platform spanning voice, messaging, video, and chat.

Antonio shares his background, how Fastcall's original use cases drove them to build their own dialer, and why OpenCTI was a turning point for secure, reliable click-to-call inside Sales Cloud. You'll also hear what "native in Salesforce" means in practice—communications data stored in Salesforce for reporting, auditing, and automation (Flows/Apex) while inheriting your org's security model (profiles, permission sets, sharing).

The discussion covers how Fastcall leverages Twilio and navigates modern telecom compliance (like SHAKEN/STIR and A2P messaging) to improve deliverability, plus what's next with trends like RCS and AI/Agentforce. Finally, Antonio explains how they scaled real-time routing by re-architecting key components to Node.js on Heroku, delivering major performance gains and enabling enterprise deployments.

Fastcall on Appex ⚡🚀
https://dub.sh/MXDtb4u

Fastcall Website 🌐
https://dub.sh/NUtiM8u

Benefits of Salesforce Apps 🤓
https://dub.sh/2wabcjl