Segment New vs Returning Customers in Power BI – Easy DAX Method Revealed!

Описание: In this video, I’ll walk you through how to calculate new vs returning customers in Power BI and build a complete customer retention dashboard from scratch.

PBIX + Data Link: https://drive.google.com/drive/folder...

You’ll learn how to track customer behavior across your business, calculate new customers, returning customers, retention rates, and analyze trends using DAX, and interpret the insights to improve retention and loyalty.

This is a complete end-to-end Power BI project designed for data analysts, Power BI developers, business intelligence professionals, and anyone building a strong analytics portfolio or preparing for data analyst interviews.

By the end of this video, you’ll understand not just how to build a customer retention dashboard, but how to explain customer behavior and retention insights clearly and confidently, just like in a real business scenario.

Timestamps
0:00 – Intro
1:00 – Dashboard Overview
2:03 – Dataset Overview & DAX
6:35 – Calculating New vs Returning Customers
14:20 – Building the Retention Dashboard
26:16 – Closing Thoughts

Related Playlists
▶ Power BI Analytics Playlist:    • Power BI Analytics  
▶ Excel Analytics Playlist:    • Excel Analytics  

What You’ll Learn
How to calculate new vs returning customers in Power BI
How to measure customer retention rates using DAX
How to visualize retention trends effectively
How to identify patterns in customer behavior
How to build an interactive Power BI retention dashboard
How to explain retention insights for business decisions
Real-world Power BI project for portfolio and interviews

Hashtags
#PowerBI #CustomerRetention #NewVsReturningCustomers #PowerBIDashboard #DAX #BusinessIntelligence #DataAnalytics #CustomerInsights #RetentionRate #PowerBIProjects #DataAnalyst #Analytics #PortfolioProject #CustomerLoyalty #PowerBITutorial