Victorinox Swiss Army + Wounded Warrior Project

Описание: Blue Barn Creative worked alongside the team at Victorinox Swiss Army to create this short promo film for their new collection of knives. In partnership with Wounded Warrior Project, Victorinox invited wounded service members to design a Swiss Army knife. The two winning designers went to the North American headquarters to watch their designs come to life. A portion of the proceeds of each sale will be donated to WWP, to fund unique programs and services to meet the needs of injured service members.

Transcript:
"My grandpa always had a Swiss Army knife on his keychain, and he was a World War II vet. It brings good memories for me that like my grandpa had one of those knives and my dad had one of those knives. So it's always been in the family. We use to receive care packages in Afghanistan, and one of the care packages there was a Victorinox Swiss Army knife. I used it for almost everything. My name is Angie Peacock, Former Sergeant US Army. I'm Manuel Antonio Cologne, Sergeant First Class, United States Army. I served 20 years and eight days. I was in the Army for six years, eight months. I've never won anything and and being here, seeing it from start to end, It was an eye-opening experience. It's like crazy like; you're like I made that. I never thought that like this watercolor painting that I did at my dining room table would actually materialize into something. In Afghanistan we used to paint our faces. Try to draw an animal and and I used to try to attempt to do an eagle all the time. And with that, that was my inspiration. It came out I guess pretty well since I'm here. When I was in Iraq my base had all the helicopters landing all the time and I would stand outside and watch the sun. I would like hold on to that for hope like at the end of the day I would see the sunset and I'm like okay another day is down where I'm safe. It means a lot to us, warriors like me, that Victorinox supports Wounded Warrior Project that make us feel like the community knows about us. Wounded Warrior Project gives you another chance of surviving, it's hard to transition from 20 years in service to come out to the civilian. It takes courage when you're in a war zone, but it also takes courage when you come home to heal. I think the Victorinox logo is so iconic, that to see it next to the Wounded Warrior Project logo, really stands for something. It's that brand that stays forever and that everyone recognizes. Thank you from the bottom of our hearts for sharing this with us, and for bringing awareness Wounded Warrior Project programs."