83 Countries, Zero VCs, Zero Apologies — Vytautas Paukštys of Eskimi

Описание: While American ad tech was busy debating rooftop party venues and refreshing their Cannes badge requests, Vytautas Paukštys was quietly building a programmatic advertising platform across 83 countries. No VC money. No hype cycle. No keynote slot.

Just results.
Vytas is the founder of Eskimi — and in this episode he breaks down why boring advertising is the most expensive mistake brands are making, why the biggest opportunity in ad tech is the one everyone's too lazy to get on a plane for, and why his clients are his VCs — which tells you everything about how he runs his business.

We get into:
— Building in emerging markets when nobody believed in them
— Why creative quality accounts for up to 75% of ad effectiveness and nobody acts like it
— How AI contextual advertising actually works in Pidgin English, Tagalog, and beyond
— The death of third-party cookies (spoiler: half the world never used them anyway)
— What happens when the Trade Desk finally tries to open an office in Lagos and finds Eskimi already there

This is the ADOTAT Show. We strip off the varnish of ad tech narratives and see what's actually holding the thing together.

Sponsored by Troutman Amin LLP — the legal minds keeping ad tech on the right side of chaos.

And Incremental.com — because lift beats vibes, and proof beats promises.
Stay Bold. Stay Curious. And Know More Than You Did Yesterday.

#adtech #programmatic #advertising #emergingmarkets #eskimi