Going Digital: Lottery Growth and Engagement Strategies | Episode 12, Evoplay Podcast
Автор: Evoplay
Загружено: 2025-06-06
Просмотров: 292
Описание:
Digital transformation in lotteries isn’t a simple yet necessary step for its successful future. In Episode 12 of Evoplay Podcast, Frank Cecchini, Head of Lottery at Evoplay, and Johann G. Sigurdsson, CCO at Bwloto, share their opinions on what it takes to do this right.
Overcoming challenges in lottery regulation, introducing innovation to lottery technology and engaging Gen Z players – they discuss it all. Get honest answers and effective strategies from the top industry experts for staying ahead!
📌 Key Moments:
00:00 INTRO
4:23 CHANGES THAT SHIFTING THE LOTTERY MARKET
7:41 STRATEGIES LOTTERIES MAY IMPLEMENT TO MAINTAIN THEIR RELEVANCE
17:25 HOW CAN LOTTERIES ATTRACT AND EFFECTIVELY ENGAGE YOUNGER AUDIENCE
🎧 LISTEN ON:
Spotify:https://open.spotify.com/episode/7g4V...
Amazon: https://music.amazon.co.uk/podcasts/3...[…]growth-and-engagement-strategies-episode-12-evoplay-podcast
YouTube Music: • Going Digital: Lottery Growth and Engageme...
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