Why High Returns Don’t Raise Capital Anymore

Описание: In 2025, capital raising has changed.

Investors are no longer chasing the highest projected return.
They are choosing operators they trust.

Early on, I thought capital raising was about numbers.
Higher percentages. Bigger upside. Better splits.

But real conversations with investors taught me something different.

People invest when they:
• Feel safe
• Understand the structure
• Trust how risk is managed
• Believe the operator is prepared

In this video, I explain:
• Why returns no longer lead investor decisions
• What investors actually look for before wiring money
• How complicated explanations kill trust
• Why clarity beats projection every time
• How I present deals differently today

If you raise capital or plan to this mindset shift matters.

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