Friendly™ • „Suzuki Band Attack!” – Showreel

Описание: We wanted to create a content marketing activity that can position the Suzuki brand upwards among the youth and gain valuable engagements that are long lasting.

We made a video program called „Band Attack!” with popular Hungarian band’s and a Suzuki Vitara. According to the concept the band has to attack unexpectedly an (extra)ordinary place like a retirement home, a multinational IT company or a music school’s class with a Suzuki Vitara. We have written and executed creative scripts to accompany them, making them well edited, movie-like experiences. This random concert like and attack can make a simple day unforgettable. Certainly the funny videos are shareable so the experience is for everyone. Several well knowed bands have participated during the year.

Online Video Award 2017. – Silver
Category: Branded Content Video

YouTube playlist here: https://bit.ly/2GgPNJs

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Client: Suzuki Hungary
Agency: Friendly™ Creative Innovation Space
Creative Director: Miklós Mátrai
Creative Group Head: József Tamás Jenei
Copywriter: Dániel Kollár, Nikolett Nagy
Art Director: Gábor Miló
DoP: Gergő Fekete, Gergely Honti, Balázs Lippai