19 Link Building Strategies That Are Business Assets (Not Just Backlinks)

Описание: Backlinks still power SEO. A site can have flawless content and perfect technical SEO, but if nobody links to it, visibility stays stuck. This guide from SEO Sherpa outlines 19 proven tactics for links that matter.

We break down link building into two levels:

*Basic Tactics (Start Today):*
✅ Give testimonials on products or services you genuinely use (many companies will link back to you).
✅ Convert unlinked brand mentions into full links by reaching out politely.
✅ Ask for vendor and partner attribution links from the sites of others you work with.
✅ Use guest posts with a twist: aim for high relevant sites, not just any domain.
✅ Internal linking matters, too: links inside your own site reinforce topical relevance.

*Advanced Tactics (Level Up):*
✅ Broken link building: Find dead links on other sites, reach out, and suggest yours instead.
✅ Niche edits: Get placements inside existing content where your link adds value.
✅ Data-driven content and guest graphics: Create unique resources that others want to link to.
✅ Reverse Skyscraper Technique: Find outdated resources, build something better, and earn their links.

*The Mindset Shift:*
Link building isn't about how many links you can get anymore; it's about how many right links you can earn. Each link should be relevant, trusted, and placed in context. Google isn't just counting links; it's measuring relationships, relevance, and human value.

Stop treating link building like a numbers game. Treat it like relationship building. Create something worth linking to, reach out thoughtfully, and grow your link profile with strategy, not spam.

Want more details? Check out the full article on our blog.
https://seosherpa.com/link-building-s...