The Elephant and the Rider

Описание: Psychologists have long told us that there are two independent “always-on” sides of our brain. One is the emotional side, the other the rational side. NYU psychologist Jonathan Haidt uses a lovely analogy to explain both: the emotional side is the elephant, the rational side is the rider. The rider of the elephant looks like he or she is in charge, but when there’s a disagreement between the elephant and the rider, the elephant usually wins.