Customer Relationships in the Age of AI - Why Community Has Never Been More Important

Описание: As organizations embrace AI to scale customer interactions, community leaders face a deeper question than "how do we keep it human."

The real risk isn't that AI feels impersonal. It's that AI becomes another layer of abstraction between brands and the people they serve, further distancing organizations from genuine customer relationships.

In this episode of Talk About Your Community, host Todd Nilson is joined by Bill Johnston - founder of Structure3C and a pioneer in enterprise community strategy - to explore the growing tension between AI-driven efficiency and relationship-driven trust. With decades of experience building communities at scale at companies like Autodesk and Dell, Bill brings a perspective on what should (and should not) be automated.

This conversation will explore the balance between AI implementation and relationship building within a community, when loyalty, trust, and long-term value are on the line.

📅 February 20th at 10am Central

👉 RSVP to join live and participate in the discussion: Bring your questions, perspectives, and real-world challenges as we unpack where AI belongs in community, and where it absolutely doesn’t.

ABOUT BILL JOHNSTON
Bill Johnston runs Structure3C, a strategy firm focused on making customer relationships a serious business asset through communities and networks. He previously held senior community leadership roles at Autodesk and Dell, and pioneered many "first wave" community events, including the Online Community Unconference.
  / billj  

ABOUT THE SHOW
Talk About Your Community is a biweekly live stream for leaders, technologists, entrepreneurs and community builders. Todd Nilson interviews experts from a variety of fields who have input on how communities are both built and sustained online and off. Tune in to talk about community building and digital strategy.

Talk About Your Community is produced by Clocktower Advisors, a global consultancy specialized at helping organizations like yours to build thriving, sustainable communities online.

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