10 REASONS COCKTAIL MENUS FAIL | WHY ORIGINAL COCKTAIL MENUS FAIL IN 2021 | COCKTAIL BAR TUTORIALS

Описание: This video discusses 10 reasons original cocktail menus fail at bars and restaurants across the country. Original cocktails are those twist and turns on classic cocktails that bars put on their cocktail menus in order to be original, or creative, with their cocktail menu. But have you ever sat at a bar that had a lot of their own original drinks on a menu, but they can't make you a classic Old Fashioned or Daiquiri? Or have you noticed bars that use 9 or 10 ingredients in every drink? In the video Ben lists out some common errors and missteps bars make when setting up and executing their cocktail menus. While we are not poking fun at bars that are trying their best, we are rather making an effort to give the world better cocktails, the motto of the channel. We only hope to inform people of some of the pitfalls in making drinks. Enjoy the video!

//WATCH THESE RELATED VIDEOS FROM BEN THE BAR GUY:
HOW TO MAKE BUCK COCKTAILS
   • HOW TO MAKE BUCK COCKTAILS | COCKTAIL BART...  

-HOW TO MAKE MANHATTANS AND MARTINIS
   • HOW TO MAKE MANHATTANS & MARTINIS | CLASSI...  

--LEARN HUNDREDS OF COCKTAIL RECIPES FAST | Part 1
   • LEARN HUNDREDS OF COCKTAIL RECIPES FAST! |...  

-LEARN HUNDREDS OF COCKTAIL RECIPES FAST | PART 2
   • LEARN COCKTAIL RECIPES FAST | COCKTAIL BAR...  

-HOW TO: THE OLD FASHIONED COCKTAIL
   • HOW TO MAKE A BOURBON OLD FASHIONED COCKTA...  

-7 GOOD HABITS OF GREAT BARTENDERS
   • 7 GOOD HABITS OF GREAT COCKTAIL BARTENDERS...  

-HOW TO: DAIQUIRIS
   • HOW TO MAKE A DAIQUIRI COCKTAIL | COCKTAIL...  

CHAPTERS
00:00 INTRO
01:32 THE PETRASKE METHOD
02:50 REASON 1 BAR MENUS AREN'T FOOD MENUS
03:50 REASON 2 TOO MANY INGREDIENTS
04:44 REASON 3 DON'T CONSIDER COST
05:36 REASON 4 DON'T STANDARDIZE THEIR SPECS
07:35 REASON 5 THEY DON'T FOLLOW THE GOLDEN RULE
08:35 REASON 6 DON'T UNDERSTAND THEIR INGREDIENTS
09:35 REASON 7 DON'T TEST THEIR COCKTAILS ENOUGH
14:55 REASON 8 DON'T HAVE ENOUGH TASTING SESSIONS
15:39 REASON 9 STAFFS DON'T TASTE TOGETHER ENOUGH
17:14 REASON 10 STAFFS DON'T PRACTICE ENOUGH
18:42 DEMONSTRATING HOW TO MAKE AN ORIGINAL


//RESOURCES FOR YOUR BARTENDING JOURNEY
Regarding Cocktails by Sasha and Georgette Petraske
https://amzn.to/340bETY
OR FOR YOUR COPY EMBOSSED AND SIGNED BY GEORGETTE
https://www.regardingoysters.com/buy-...

Cocktails: How to Mix Them by Robert Vermiere First Published 1922
https://www.amazon.com/Cocktails-How-...

ABC of Mixing Cocktails by Harry McElhone First Published 1922
THIS IS A RECIPE ONLY ABRIDGED VERSION. THE ORIGINAL IS HARD TO FIND
https://amzn.to/2ZiQqgN

Here's How by Judge Jr Fist Published 1927 (it's rare and expensive!)
https://www.amazon.com/Heres-how-Judg...

The Savoy Cocktail Book By Harry Craddock
https://amzn.to/3miYBTX

Liquid Intelligence: The Art and Science of Making the Perfect Cocktail
https://amzn.to/35nae5f

Charles Baker: The Gentleman's Companion No. 2 or Jigger, Beaker, and Glass: Drinking Around the World
https://amzn.to/377GzQe

Meet my Mentor Sasha Petraske while he discusses creating Milk and Honey Bar and makes a Bees Knees cocktail, while measuring free hand by eye!! At Dutch Kills Bar in NYC
   • Sasha Petraske  

//PRODUCTS WE USE THAT YOU MAY WANT
Cocktail Kingdom 1oz/2oz Jiggers
https://amzn.to/3k7YfhZ
https://amzn.to/342pZPI

BeeHive 2.5oz Graduated Jigger
https://amzn.to/3dyQLCb

Cocktail Kingdom Paddle Bar Spoon
https://amzn.to/3j4VuwE

COCKTAIL KINGDOM HAWTHORNE STRAINER
https://amzn.to/3dWXciU

COCKTAIL KINGDOM 4 PRONG HAWTHORNE STRAINER
https://amzn.to/2TgJwFZ

250 mL GRADUATED CYLINDER
https://amzn.to/3gSND69

ICE CUBE MOLDS FOR YOUR FREEZER
1" CUBES
https://amzn.to/3p8QBan
OR 2" CUBES
https://amzn.to/2Gx5fXn
OR SPHERICAL CUBES
https://amzn.to/2TZApcR

TINS - MAKE SURE YOU GET 28oz AND 18oz (not 16oz) IF YOU LIKE THE BEN'S SYSTEM OF SHAKING
Cocktail Kingdom Weighted Shaking Tins 28oz/18oz (Very Nice, but you pay for it)
https://amzn.to/37xk1s0

Barconic Shaking Tins 28oz/18oz (Reasonably Priced
https://amzn.to/3jinixT

---------------------------------------
MUSIC BY:
Happy LifeHappy Life by FREDJI   / fredjimusic     / fredjimusic   Music promoted by Audio Library    • Happy Life – FREDJI (No Copyright Music)  
----------------------------------------