Nitro Commerce Boosts Ad Performance and Customer Insights with AI | Amazon Web Services

Описание: Nitro Commerce helps businesses improve customer acquisition and retention by analyzing user behavior and predicting intent with AI. In this video, Shamail Tayyab, cofounder and CTO of Nitro Commerce, explains how the company turns behavioral insights into actionable signals that help marketers target customers more precisely and improve campaign performance.

Running on Amazon Web Services (AWS), Nitro Commerce uses services including Amazon SageMaker, Amazon Personalize, Amazon Bedrock, Amazon EKS, and Amazon Redshift to build and scale its intelligence platform. By combining predictive analytics with scalable cloud infrastructure, the company helps customers achieve stronger marketing results, including improved return on ad spend.

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