🎥 Case Study: The Value of Server-side Tagging – TAGGRS & Converseon

Описание: In this video, Ate Keurentjes (TAGGRS) interviews Arjen de Groot (Converseon). They share how they worked together to create powerful server-side tracking implementations that deliver more accurate data, better conversion measurement and higher performance in online campaigns.
Discover how this collaboration led to:

✅ Improved data quality thanks to server-side tracking
✅ Higher conversion reliability in advertising platforms
✅ Full control over first-party data
✅ Reduced dependency on browser limitations and cookies

Whether you are a marketer, developer or data analyst, this case shows how server-side tagging helps you take the next step in performance marketing.

👉 Want to learn more about our approach?
Visit: https://www.converseon.nl
Or discover more about TAGGRS: https://www.taggrs.io