INDIA Family Planning: NSV (No Scalpel Vasectomy)- "I'll Handle It"
Автор: Johns Hopkins CCP
Загружено: 2011-02-17
Просмотров: 30243
Описание:
The following TV and Radio spot was developed for the National Rural Health Mission, Ministry of Health and Family Welfare by the USAID funded IFPS Technical Assistance Project (ITAP) in 2009-2010 under one integrated campaign on Family Planning. The campaign tagline was 'Pati Patni Karein Vichaar, Swasth Nari Swasth Parivar' (Interspousal interaction leads to a healthy women and child) that highlighted male participation, joint decision making and interspousal discussion for family planning which ultimately impacts the health of the entire family. Each spot has a 60 and 30 sec version.
Mujh Pe Chod Do (I WILL HANDLE IT)
The husband who likes to be in control of things decides to go for sterilization for the sake of his family's wellbeing.
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