BCG MATRIX, GE model
Автор: PrepSquare
Загружено: 2025-08-07
Просмотров: 18
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🎯 BCG Matrix vs GE McKinsey Matrix | Strategic Business Tools Explained 📊
In this video, we dive deep into two of the most powerful portfolio management tools used in business strategy: the BCG Matrix and the GE McKinsey Matrix. Learn how companies use these frameworks to make smart decisions about where to invest, grow, or divest across their products or business units.
💡 What You'll Learn:
What is the BCG Matrix? (Stars, Cash Cows, Question Marks, Dogs)
What is the GE McKinsey Matrix? (9-cell model based on Industry Attractiveness & Business Strength)
Key differences between BCG and GE models
How to apply these models with real-world examples
Strategic insights for business growth and investment planning
📌 Perfect for:
MBA & business students
Entrepreneurs and startup founders
Product managers and marketers
Anyone interested in strategic planning
🔥 Stay ahead of the curve by mastering these essential business frameworks!
👍 Like, 💬 Comment, and 🔔 Subscribe for more content on business strategy, marketing, and growth!
#BCGMatrix #GEMcKinsey #StrategicPlanning #BusinessFrameworks #PortfolioManagement #MarketingStrategy #MBA
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