How to find (and close) leads on Reddit with Jordan Moloney

Описание: This is the story of how Jordan went from 10+ years in the corporate world to launching his own Fractional Head of Growth service!

Starting this month, he’s been dropping amazing lead lists from Reddit for founders across the Build in Public community on X.

But this conversation is about much more than leads, Jordan’s journey from HSBC to solo founder was not an easy road.

He’s learned a lot in the year since he launched Founders Owl as a simple side hustle — we get into:
How he found a niche he could serve and won his first customers.
What he learned from going ‘too niche’ early on.
Why Reddit is such a genuine platform to connect with prospective clients & users.
What the funnel looks like from Reddit to sale.

And a lot more.

Enjoy the show and be sure to follow Jordan on X if you’re keen to learn more about landing leads on Reddit!

https://foundersowl.com
https://x.com/DevMolone

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00:00 Intro
03:00 Background at HSBC
07:30 Trying to launch a SaaS
10:27 New culture of Build in Public
12:52 Starting with a cheap offer
16:20 Making a subscription service
19:15 Niching down didn't work
21:13 Finding leads on Reddit
27:14 Getting conversions on Reddit
33:09 Making great post titles
38:28 Other channels for founders
42:48 Future success
46:25 Downsides to starting a business