How to Measure What Actually Grows Your Business in 2026 (ft. Rebecca Caldwell)
Загружено: 2025-12-29
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If you’ve ever felt unsure about where your bookings are coming from or overwhelmed by the amount of data you could track, this episode will feel grounding. We’re sitting down with Rebecca Caldwell, a marketing measurement strategist who helps creative business owners understand their numbers in a simple, meaningful way.
Rebecca shares the metrics that actually support growth, how to interpret your website analytics, what your Instagram data is really telling you, and how to use intuition alongside your numbers. We talk through her four data buckets, why small engagement can still lead to real revenue, and how to create a clearer way of understanding what’s working in your business.
You’ll hear practical examples and easy tools—like Google Analytics, Search Console, and UTM tracking—that can help you see your traffic and inquiries with more clarity (and less overwhelm).
If this conversation sparks something in you, Rebecca is teaching all of this live inside the Photo Booth Workshop next week. She’ll walk you step-by-step through measuring your marketing, reading your website data, and setting up systems that support your business in 2026.
Join her workshop here: https://photo-booth-workshop.circle.s...
Learn more from Rebecca: https://threegrovesmarketing.com/
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