How to create high-performing video content

Описание: Andy Crestodina shares his tips on creating high-performing video content:
1. Create videos out of content in formats like presentations or articles.
2. Look for opportunities to kill two birds with one stone.
3. Often, video is better than text when explaining something. So, look for content that performs well in search but doesn't have a video on Youtube for the keyword, yet.

Full interview:

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