Real Time Bidding

Описание: What is RTB (Real-Time Bidding) and how does it actually work in programmatic advertising?

In this video, I break down what happens in the milliseconds before an ad appears on your screen.
We’re talking real-time auctions, data-driven targeting, and how DSPs and SSPs battle it out behind the scenes.

Understand the engine behind modern digital advertising without the jargon.

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