Out-think, not out-work: The DIY Strategy Course

Описание: Most strategies fail because they aren't even strategies, especially those deigned for talent acquisition and employer branding. So if you're exhausted trying to out work the competition, maybe its time to take your strategy more seriously, so you can out-think them.

This course will teach you how to build a strategy from scratch, perfect for talent acquisition and employer branding professionals.

Slides are available here: https://docs.google.com/presentation/...

00:00 Intro
02:54 What isn't and what is strategy?
07:17 An example from history (we won because of his mind)
13:10 Aren't I already being strategic?
16:00 There are only two strategies
22:17 Steps in strategy development
42:20 How to test your strategy
44:39 Examples

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You can make the talent you want want to work for you!
That's the power and impact of employer branding and it is now within the reach of any company, regardless of size, industry, or "coolness."

Investing in your employer brand will increase the desire talented people have for you as an employer. They will respond to recruiters more often. They will reach out to you. They will accept offers more often.

These are clear business outcomes.

🔬 Learn more at: http://employerbrandlabs.com
Employer brand resources: http://EmployerBrand.ing

Brought to you by James Ellis, Employer Brand Nerd
🇱 LinkedIn profile:   / thewarfortalent  
📨 Subscribe to The Change Agent newsletter and get smarter about employer branding for free: https://thechangeagent.news/