Revenue Getter: Why Sales Leaders Are Getting Coaching Wrong and How to Fix It with Ryan Taft

Описание: In this episode of Anewgo of New Home Sales, host Anya Chrisanthon sits down with returning guest Ryan Taft, founder of Impact Eighty-Eight, to celebrate the launch of his brand new book, Revenue Getter. Ryan has spent 25 years in the home building industry, and this book is his answer to one of the most overlooked problems in sales leadership: nobody actually teaches managers how to develop people.
If you've ever wondered why your team isn't improving even after training, this episode is your wake-up call.

Ryan breaks down:

-The 6 manager types killing your team's performance (are you the buddy, server, savior, slave driver, or ghost?)
-The two biggest mistakes sales leaders make when they're behind on numbers
-His repeatable 4-E Coaching Method: Explain, Exhibit, Execute & Evaluate
-Why pipeline calls are NOT coaching and what real coaching actually looks like
-The micro-skill approach that moves the sales needle faster than any contest ever will

Whether you're a sales leader or anyone responsible for developing a team, Revenue Getter will completely change the way you think about management.
📖 Grab your copy of Revenue Getter Learn more at revenueGetter.com | impacteightyeight.com

🎟️ Want to go deeper in person? Ryan and the Impact 88 team are hosting CoLab Live - a two-day, hands-on leadership workshop for homebuilding leaders, and Anewgo is a proud sponsor! No stages, no sales pitches - just real frameworks, real conversations, and real results. Seats are limited to 80 leaders per event. 📅 Charlotte, NC | April 22–23, 2026 📅 San Antonio, TX | Sept. 15–16, 2026 👉 Get your tickets now: colablive.com