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California Targets Surveillance Pricing, What It Means for Retail, Grocery, and Hotels
Автор: CX Today
Загружено: 2026-02-27
Просмотров: 23
Описание:
California’s Attorney General has launched a new investigative sweep focused on surveillance pricing and individualized pricing practices under the CCPA. Retail, grocery, and hotel companies are under scrutiny for how they collect and use customer data to influence prices, discounts, and offers.
As enforcement increases, businesses must balance personalization with transparency and trust. Here is what CX teams need to know.
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