Hip Hop Would Be Different Without 50 Cent

Описание: 50 Cent's survival became the core of his brand, but his business acumen changed the industry. He pioneered the modern mixtape marketing strategy and the artist-equity business model with his Vitamin Water deal, influencing every rapper who came after him. If 50 Cent had never emerged, what would Hip Hop potentially be missing today? Would the early 2000s New York scene have had enough star power to compete with the rising dominance of Southern Hip Hop?

In this segment from the New Old Heads Uncut episode 474, featuring Brotha2daKnight, we ask a massive "What If?"

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ABOUT THE NEW OLD HEADS

The New Old Heads hip hop culture podcast was launched in 2016, and is a weekly two-hour hip hop culture talk show recorded every Tuesday, released uncut to members on Wednesdays, and now released on Saturdays at noon EST. We discuss both hip hop news and go deep on subjects related to hip hop culture and music. The regular panelists are Maja 7th, Lonegevity, DJ Jay Diff, and J. Moore. Based out of Indianapolis. Our current partners:

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