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Selling Benefits & Features Versus Outcome
Автор: The CSO Pro
Загружено: 2019-06-03
Просмотров: 131
Описание:
Topic: The No SH*t Sales Journal
Author: Carson Cook
Amazon Link: http://bit.ly/nssjTheSCOpro
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Most people want to sell the benefits and features but forget that the reason for these benefits and features is how your client will feel after the product is in their hands. The outcome is very valuable and important. Sell the Story
What’s your story? Please leave your comments in the section below.
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