An Important Conversation About CMF Design

Описание: Thank you to former Hatch Duo hatchling Victoria Davila for having co-founder and Principal Designer Jon Thai join in for a guest lecture about CMF at the Academy of Art University!

Recorded in March 2020, enjoy this unseen footage from Jon's lecture, mainly regarding the topic of MATERIALS in CMF design.

As you may know, Hatch Duo co-founders Jon and Mike started their entrepreneurial journey by designing a concrete watch line. Listen in as Jon addresses the pain points of designing with concrete, why they chose the specific material for their brand and the importance of CMF in the design process.

𝐀𝐁𝐎𝐔𝐓 𝐎𝐔𝐑 𝐂𝐇𝐀𝐍𝐍𝐄𝐋:
Founded by an award-winning team with over 20 years of combined product development experience, Hatch Duo is an industrial design and product engineering company that helps startups hatch ideas by leveraging a competitive advantage through brand-focused design. Hatch Duo designs compelling product experiences for growing brands by seamlessly integrating mechanical engineering and industrial design.

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To learn more about who we are and what we do, here are some other helpful resources:

Why You Should Integrate Industrial Design and Mechanical Engineering:    • 6 Reasons Hardware Startups Should Integra...  

The Value of Design:    • 30 Second Business Tips: Design Can Help Y...  

The Value of Mechanical Engineering:    • Mechanical Engineering in Early-Stage Prod...  

Hatch-22: Designing During A Pandemic (Full Docuseries Playlist):    • Designing During A Pandemic: Hatch-22 Docu...  

#CMF #colormaterialfinish #industrialdesign #productdesign