CAR SALES TRAINING: Learn this EASY Down Payment Bump🔥to Sell More Trucks, Cars, SUV's

Описание: #christianyounggren #carsalestraining #carbuyingobjections

CAR SALES TRAINING: Learn this EASY Down Payment Bump🔥to Sell More Trucks, Cars, SUV's

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Now when it comes to dealership guests putting money down cash is king. More money down has advantages for both you and your guest. It lowers monthly payments, helps increase equity quicker, and can save money in finance charges. All this is fine, but helping convince your guest part with their savings for a down payment can be another story. Now I don’t know the actually origin of this word track, but back in 1991, during my 1st week the 8 car sales guy taught me this fancy method to bump my guest for a larger cash investment. I am sure if you’ve been in the business for more than 10 minutes you know the ones I am talking about…. up to, not to exceed, if you really stretched for the car you want…And while those might still work, at some point you run out of verbs & adjectives to ask for more cash down.

If you want to learn a better phrase for down payment and another logical way to ask for more money down on you next car deal, make sure you stick around for this next video….

Now, If this is you 1st time here….and if you want to improve your automotive SELLING SKILLS, learn how to use PSYCHOLOGY to close more car deals & RECEIVE UNBIASED REVIEWS on dealership product and service companies, make sure you subscribe and turn on the bell so you never miss out on learning anything new….all right then, let’s go to work!

Intro...2:20
In this video I will give you a better word for cash down and you’re going to learn how to ask for more money down, one more time, after every other salesperson at your store has given up!!

Theory 1... 2:38
When it comes to asking for the initial cash investment there are several theories. One, is to not bring up the initial investment until AFTER the first pencil. This let’s you dictate the initial investment options & length of terms.

Theory 2... 2:55
The second school of thought is to ask your guest how much the can put down BEFORE the first pencil. The advantage of knowing the initial investment up front, is it can assist in better matching budget, to a vehicle that makes sense.

This word track works either way, so let’s run through a typical initial investment discussion that might occur BEFORE the first pencil.

Word Track... 3:38
Salesperson: Joe, Most lenders require 10 or 20 percent of the vehicle as an initial investment, roughly that comes out to as much as $4000 as your initial investment toward the Explorer, is that what you had in mind or do you feel more comfortable with a different amount?

Joe: No, I didn’t want to pay anything down.


Salesperson: Let me ask you, since making an initial investment can increase your vehicle equity position & save you money on finance charges, would it be a ridiculous idea to put the, 10% or 2000 toward the Explorer purchase?

Joe: Uhh, no, I guess I could do $500?!?

Salesperson: Up to?, Not to exceed? No more than? If you really had to stretch? For the car you really want? All of those might or might not work, but let say your guest,

Joe says: I could do $600, but that’s about it.

Salesperson: Okay. So, $600. Were you going to transfer your license plates? [ Put your head down as writing, don’t say anything, but estimate the tax, title, and license fees, circle it and then, tilt your head up and look Joe in the eye, then say in a matter of fact tone of voice]

Salesperson Says: Joe, tax, title, and license fees are nearly $2200, I appreciate you were able to cover some of it, but let me ask you, is it a bad idea to at least cover the tax, title, and license fees so you don’t have to pay finance charges on them?

Joe says: No. Okay, maybe I could do $1200?

Now, I have used this technique for 30 years and it still hold up. In my experience 7 out of 10 of the guests will increase their initial investment IF through your tone and voice inflection, you can convey a feeling that EVERYONE pays the tax, title, license fees as up front. Psychologically, this takes the blame off you for asking and puts it on the state taxes and licencing fees which allows you can persist in asking your guest for more money once most other salespeople have given up.

KEY WORDS:
CAR SALES TRAINING, Grant Cardone, Auto sales training, Andy Elliott, car salesman, car sales training for beginners, Steve Richards, car salesmen, car sales closing techniques, short term equity, how to sell cars, sales training videos, buy for less money, cars dealerships, automotive news











KEY WORDS:
CAR SALES TRAINING, Grant Cardone, Auto sales training, Andy Elliott, car salesman, car sales training for beginners, Steve Richards, car salesman, car salesmen, car sales closing techniques, short term equity, how to sell cars, sales training videos, buy for less money, cars dealerships, automotive news