The Right Way To Sell Yourself

Описание: What do you look for in a potential partner? It turns out, men and women are looking for different things!

Read More:
Psychological Study Reveals That Red Enhances Men’s Attraction to Women
http://www.rochester.edu/news/show.ph...
“A groundbreaking study by two University of Rochester psychologists to be published online Oct. 28 by the Journal of Personality and Social Psychology adds color—literally and figuratively—to the age-old question of what attracts men to women.”

Framing Effects in Younger and Older Adults
http://www.ncbi.nlm.nih.gov/pmc/artic...
“A growing literature on decision making in older adults suggests that they are more likely to use heuristic processing than are younger adults.”

Between a Rock and a Hard Place: The Failure of the Attraction Effect Among Unattractive Alternatives
http://apps.olin.wustl.edu/faculty/ma...
“Many important decisions that consumers face involve choosing between options that are unattractive or undesirable - the proverbial ‘lesser of two evils.’”

Real difference between how men, women choose partners
http://www.sciencedaily.com/releases/...
“A hamburger that's 90 percent fat-free sounds a lot better than one with 10 percent fat. And even when the choices are the same, humans are hard-wired to prefer the more positive option. This is because of what's known as the 'framing effect,' a principle that new research has proved, applies to mate selection, too.”

Gender equality influences how people choose their partners
http://www.sciencedaily.com/releases/...
“Men and women clearly have different strategies for picking sexual partners, but the reason why differences exist is less clear. The classic explanation for these differences has been that men's and women's brains have evolved to make certain choices, but a new study suggests that evolution is only part of the answer.”

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