"Stop Lighting Your Money on Fire" - Choosing the Right Online Ads for Your Dental Practice

Описание: 🔥 Are you lighting your dental marketing budget on fire?

In this episode of The Dental Marketing Mix, Dan Brian sits down with DentalScapes co-founder Brian Craig to break down how dentists should actually think about online advertising in 2026 — and where your money should (and should not) go.

They cover Google Local Services Ads, traditional Google PPC, and social media advertising, explaining when each channel makes sense, how much to budget, and the biggest mistakes practices make that quietly destroy ROI.

If you’re unsure where to start — or you’re already running ads but not seeing results — this episode will help you avoid wasted spend and build a smarter ad strategy.

✅ What you’ll learn in this episode:

Why Google Local Services Ads (LSAs) are often the best place to start
When traditional Google PPC makes sense — and when it doesn’t
How social media ads actually work for dental practices (and what they’re best at)
Realistic starting budgets and cost-per-lead benchmarks
Why front desk call handling can make or break your ad ROI
What AI ads and ChatGPT advertising could mean for dentists in 2026

🚨 Key takeaway: Ads don’t fail — systems fail. And strategy always matters more than channels.

👉 For full episode notes and resources, check out the show notes: https://www.dentalscapes.com/stop-lig...
👉 Want help building a smarter dental advertising strategy? Schedule a free strategy call at https://DentalScapes.com/start

👍 If this episode was helpful, don’t forget to like, subscribe, and leave a review — it’s the best way to help us reach more dentists and practice owners.

🎧 Available wherever you get your podcasts!