Google BERT: Understanding Natural Language in Google Queries

Описание: Google sees billions of searches everyday, but even Google doesn’t know everything. To help Google in understanding your queries, it developed BERT, or in really complicated terms, Bidirectional Encoder Representations from Transformers. Try saying that three times fast! Luckily you don’t have to say it; but, as a marketer, you should understand how your content can benefit from this new technology. Read on to learn about BERT and how it can help you write better content.