Emy Casaletti-Bwalya | Building a Legacy in Global Sport | From local to global sport leadership
Автор: WomenInSportsAfrica
Загружено: 2025-11-02
Просмотров: 108
Описание:
In this episode, we sit down with one of Africa’s most respected voices in global sport - Emy Casaletti-Bwalya. With over 40 years of experience shaping sport, marketing, and legacy on the global stage, Emy’s story is one of vision, courage, and purpose.
From her early days in sport marketing to leadership roles at Kappa, Kaizer Chiefs, and SAIL, Emy shares the pivotal lessons that shaped her career, including her impact on the historic 2010 FIFA World Cup.
In this instalment, we explore:
Her childhood inspirations and what sparked her passion for sport and marketing
Lessons from leading in some of South Africa’s biggest sporting institutions
How she transitioned from local to global sport leadership
The inspiration behind founding her own agency, Optimize, and her purpose-driven approach to success.
Get inspired by one of the most influential women in sport business as she reflects on leadership, visibility, and building a meaningful legacy.
Subscribe to our channel and stay tuned for Part Two, where Emy shares insights from her role in the FIFA Beach Soccer World Cup Seychelles 2025 and her powerful advocacy for women in sport.
#EmyCasalettiBwalya #WomenInSport #FIFABeachSoccer #SportsMarketing
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