London Marketo User Group - Time for SMarketing!
Автор: Marketo Virtual User Groups
Загружено: 2021-08-02
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Hosted 12th May 2021.
Join us for an informative and fun-filled session on lead scoring to take the next step towards sales and marketing alignment.
We've all been asked to create a lead scoring model at least once, and if you haven't, your time will come sooner than you think.
Running Agenda -
Lead Scoring, a gateway to S&M
Emily Poulton, Consultant @ Revenue Pulse
The what, the why, and the how of scoring models
Warren Stokes, "some Marketo guy" @ Kniva
Rethink your scoring to make it Sales friendly
Andy Caron, Head of Martech Consulting @ Revenue Pulse
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