Steve Jobs on Why You Should Outsource!

Описание: Source :    • Steve Jobs and Bill Gates Together at D5 C...  

Transcript :

Steve Jobs : I look at this a little bit differently, which is, uh, we're not trying to do a lot of this stuff because it's not what we do. We don't think one company can do everything, so you've got to partner with people that are really good at stuff.

Like, we're not— I mean, maybe Microsoft is great at search. We're not. We're not trying to be great at search, so we partner with people that are great at search. And, uh, we don't know how to do maps on the back end. We know how to do a great, the best maps client in the world, but we don't know how to do the back end. So we partner with people that know how to do the back end.

What we want to do is be that, uh, that consumer's device and that consumer's experience wrapped around all this information and things we can deliver to them in a wonderful user interface in a coherent product.

And so, in some cases, you know, we have to do more work than others. You know, in the case of, of, of iTunes, there wasn't a music delivery service that was any good, and we had to do one. So we'll do one. But in other cases, there are companies doing a way better job because we're not as good at this stuff as other people are, and we'd love to partner with them.

And so, you know, we selectively do that. And, um, I think it's really hard for one company to do everything. Let's talk about entertainment.