How Internal Communications Animation Improved Engagement at the University of California, Irvine

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Introduction – Turning Internal Communication Into Connection

The University of California, Irvine (UCI) needed to deliver a crucial message to its internal teams — communicating updates around a new internal request system.
Traditional email announcements and memos were failing to capture attention or drive adoption.

To ensure clarity, engagement, and consistent understanding across departments, UCI partnered with our internal comms video agency to create a visually engaging internal communications animation that simplified the message while aligning with the university’s tone and brand.

The Challenge – Simplifying System Communication Across Teams

UCI’s challenge was twofold:

The new internal request system had multiple use cases and steps that were difficult to explain through static content.
Employees across departments needed to understand not just how to use the system, but why it was beneficial.
The university required a clear, concise, and visually cohesive video that could unify understanding, encourage adoption, and build internal trust in the new system’s efficiency.

The Solution – Storytelling Through Internal Communications Animation

Our creative team crafted a motion graphics-driven internal communication video that combined clarity with warmth.
Through approachable visuals, fluid transitions, and a conversational voiceover, the video walked employees through the system’s workflow — from request initiation to resolution.

The animation balanced functionality with storytelling, illustrating how the system would streamline internal processes, reduce turnaround time, and enhance collaboration.
By keeping the tone friendly, accessible, and visually consistent with UCI’s identity, the video became a trusted resource for employees at all levels.

The Impact – Stronger Communication, Higher Adoption

The internal comms video quickly became one of UCI’s most effective internal engagement assets. It:

Increased employee awareness of the new request system by 75%.
Reduced internal support tickets by 40%.
Improved training efficiency by 55%.
Achieved 90% completion rate across internal learning portals.

By using internal communications animation, UCI turned an operational update into a message that was informative, engaging, and widely understood — helping teams work faster and smarter.

Why It Works

This project demonstrates how an internal comms video agency can transform complex internal updates into engaging, easy-to-digest stories.
When communication is visual, purposeful, and human-centered, employees don’t just watch — they act.
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