Why do you need moonshot thinking? | Courtney Hohne

Описание: How do you create a moonshot culture – at scale? Courtney Hohne shared how they do it at Google X at the Conference of Beautiful Business 2018.

As the marketing and communications lead for (Google) X, she and her team develop messaging and positioning for new moonshot technologies, build brand identity, and coordinate pilot tests, customer trials, and community relations for the various moonshots that are born and nurtured in the factory. Courtney provides key stakeholders with critical information about self-driving cars (now Waymo), Loon Internet balloons, Wing delivery drones, smart contact lenses, other life sciences projects (now Verily), and more.

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Find out more and request your invite for 2019 at houseofbeautifulbusiness.com

The House can also be found here:
Twitter:   / _houseofbb  
Facebook:   / beautifulbusinesshouse  
Linkedin:   / house-of-beautiful-business  
Instagram: https://www.instagram.com/houseofbeau...

Journal: https://journalofbeautifulbusiness.com/
and, sign up for the monthly newsletter at https://www.beautifulbusinessletters....

#BeautifulBusiness