Snapdragon's AI, APV Codec, 20-bit ISP Powering New Mobile Photography and Videography Experiences
Автор: Counterpoint Research
Загружено: 2025-10-09
Просмотров: 10221
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Unlocking Snapdragon’s secret sauce and the tech behind your phone's camera, Counterpoint VP of Research, Neil Shah, sat down with Judd Heap, VP of Product Management, Multimedia at Qualcomm, to discuss the evolution of smartphone camera and multimedia capabilities. Judd highlighted significant advancements from 4K video to 8K, improved electronic image stabilisation (EIS), and enhanced low-light performance.
The integration of AI into the Image Signal Processor (ISP) enables the understanding of user intent and the intelligent control of auto-exposure, auto-white balance, and auto-focus. These innovations are among the key advancements. Qualcomm also introduced new features like a 20-bit ISP, Night Vision 3.0 and AI-powered segmentation that recognises food and vegetation among other things.
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