Innovation Implementation Strategy: The Radical Innovation of 3D Printing of Concrete

Описание: In Innovation Implementation Strategy Gijs van Wulfen showcases the radical innovation strategy of Bruil launching 3D printing of concrete. For more innovation strategies watch this video next: The Innovation Matrix: Four Types of Innovation Explained    • The Innovation Matrix: Four Types of Innov...  

Bruils' blue ocean strategy with digital printed concrete is a great innovation case study of a radical innovation. Their innovation management approach took them 6 years from 3D mortar printing as one of their innovation ideas end of 2014 to the reality of a new 3D Digital factory in 2020.

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🔴 Time Stamps
00:00 Innovation Implementation Strategy: The Radical Innovation of 3D Printing of Concrete
00:25 The opportunity at BRUIL
00:50 The FORTH innovation process
01:20 The customer friction of architects
01:47 The origin of the idea
02:55 The 3d concrete startup
03:45 The 3D concrete star project
04:42 The 3D Concrete Prefab factory
06:10 The Innovation Matrix

🔴 LINKS
Gijs van Wulfen's Global speaker website: http://www.gijsvanwulfen.com
The effective FORTH innovation method: http://www.forth-innovation.com

🔴 ABOUT GIJS VAN WULFEN
Gijs van Wulfen is a worldwide authority in innovation. He is a LinkedIn Influencer and the founder of the FORTH innovation method. His method is scientifically proven, and is being implemented on six continents. His 3rd book on innovation, ‘The Innovation Maze’, was crowned recently as Management Book of the Year. As LinkedIn Influencer he has 330.000 followers, and he travels all over the world as speaker on innovation and design thinking to inspire people in a practical way. Check out his latest book ‘Inspiration for Innovation: 101 lessons for innovators’.

🔴 You can order the bestselling book 'The Innovation Expedition' of Gijs van Wulfen at:
AMAZON UK: https://amzn.to/2GScAh7
AMAZON USA: http://amzn.to/1cIIkzI
AMAZON USA (E book version): http://amzn.to/1vacN2v

#innovationimplementation #radicalinnovation #3Dprinting