Let Them Feel Like They Won 👇
Автор: mdscae
Загружено: 2026-03-10
Просмотров: 3941226
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Let Them Feel Like They Won 👇
Sometimes the easiest way to close a deal…
is to make the other person believe they outsmarted you.
In this revealing moment from Madoff, Bernie explains a powerful — and dangerous — negotiation insight.
If people think they’ve gained the upper hand, their guard drops.
They feel clever.
They feel in control.
And when that happens, they often give you more than they originally planned.
It’s a simple psychological shift.
Instead of fighting to dominate the negotiation, you let the other side believe they’re winning.
Perspective becomes the real leverage.
According to Madoff, this tactic worked so well that investors practically begged to give him their money.
Of course, his scheme was fraudulent and unethical.
But the psychology behind it is real and widely used in legitimate business.
The most effective deals often make both sides feel satisfied.
Sometimes even convinced they came out ahead.
Because when someone believes they’ve struck gold…
they stop questioning the deal.
The real question is:
Are you structuring your offers so the other side feels like they won?
Credits: Madoff
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#entreprenuer #business #scam #fraud #negotiation #strategy
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