Scopely: Reimagining Beloved IP: How to get it right - GamesBeat Summit 2023 Interview

Описание: "Scopely: Reimagining Beloved IP: How to get it right." In this engaging sit-down chat from the GamesBeat summit 2023, watch Massimo Maietti and Howard Shin delve into the captivating world of game development as Scopely takes us behind the scenes of their highly successful game, Monopoly Go.

Join us as we uncover the secrets behind Scopely's remarkable achievement, exploring how they meticulously crafted Monopoly Go with their audience at the forefront of their minds. In this enlightening discussion, industry experts and Scopely representatives dive deep into the strategies employed to design, build, and market this groundbreaking game, all with the sole purpose of catering to the desires and needs of their player base.

Discover the thought processes, methodologies, and research techniques employed by Scopely as they explored the ever-changing landscape of game development. Gain valuable insights into how they identified their target audience, researched player preferences, and incorporated these findings into every aspect of Monopoly Go's development.

This panel offers a unique opportunity to learn from the best in the business, as Scopely shares their firsthand experiences, challenges, and triumphs. Whether you're an aspiring game developer, a gaming enthusiast, or simply curious about the inner workings of successful game design, this video is a must-watch.

Don't miss out on this exciting panel discussion from the GamesBeat Summit 2023. Subscribe to our channel, hit the notification bell, and join us on this incredible journey into the world of game development. Get ready to embark on an insightful adventure with Scopely as we uncover the power of understanding and catering to your game's audience.

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