7 Naturopathic Doctors Google Business Profile Strategies

Описание: If you’re a naturopathic doctor and you want more local visibility, more website traffic, and more new patient inquiries, this video walks you through exactly how to optimize your Google Business Profile for a naturopathic practice.

In this step-by-step breakdown, I show you how to optimize Google Business Profile for naturopathic doctor practices using simple, proven strategies that directly impact your rankings in the Google Local Pack. This is what I call “beachfront real estate on the internet.” When your profile ranks here, you win attention, clicks, and inbound leads from people actively searching for naturopathic care in your city.

There are dozens of ranking factors that influence Google Business Profile visibility, but in this video, I focus on the 7 most important optimizations for naturopathic doctors, including several tactics that most SEO “experts” completely ignore.

What you’ll learn in this video:

1. How to use photos and videos on your Google Business Profile (even with patient confidentiality)
Many naturopathic doctors avoid photos and videos because of privacy concerns. In this video, I show you how to consistently add visual content without violating patient confidentiality. You’ll learn how to batch-film short, simple 30-second videos that can give you 5–7 months of content with minimal effort, helping your profile stay active and relevant.

2. How to get more 5-star Google reviews for your naturopathic practice (the right way)
Reviews are one of the strongest Google Business Profile ranking signals. I explain how naturopathic doctors can ethically and legitimately increase reviews by leveraging professional relationships with chiropractors, physical therapists, acupuncturists, and other complementary providers. Google allows honest reviews from anyone, not just patients, and this strategy alone can dramatically improve local rankings.

3. How to choose the correct Google Business Profile categories
If you want to rank in the Google Local Pack, your primary category must be “Naturopathic Practitioner.” I show you why category selection matters, how Google’s documentation supports this, and why adding too many categories can actually hurt your rankings.

4. How to optimize your Google Business Profile description with local keywords
Your primary description should start with a localized keyword, such as “Naturopathic doctor in [city name],” and be as close to 750 characters as possible. I show you exactly how to structure this description so it supports both rankings and conversions. You’ll also learn why embedding your Google Business Profile in your website footer can help reinforce local relevance.

5. Why your website link matters more than you think
A surprisingly common mistake I see with naturopathic practices is linking to the wrong version of their website. I show you where to check this and why your Google Business Profile must point to the HTTPS secure version of your site.

6. How some naturopathic doctors are ranking by adding keywords to their business name
You’ve probably noticed competitors adding keywords like “naturopath” and city names to their Google Business Profile names. I explain how this works, when it’s allowed, and why getting a DBA (Doing Business As) can be a compliant way to compete if you choose to go that route.

7. How your website SEO directly impacts Google Business Profile rankings
Your homepage’s title tag, meta description, and H1 tag should align with the exact keyword you want to rank for, such as “naturopath in Tacoma” or “naturopathic doctor in Tacoma Washington.” I show you what this looks like with a real example so you can apply it immediately.

Why this matters for naturopathic doctors

Google clearly states that your website content influences your Google Business Profile rankings. The seven strategies in this video can realistically get your naturopathic practice about 40% of the way there, which is huge. But if you want to compete with established clinics and multi-location practices, you’ll eventually need a more complete digital strategy.

That’s exactly what we help with. We work with naturopathic doctors to optimize not just their Google Business Profile, but their entire online presence, from local SEO and website optimization to conversion tracking and lead generation.

If you want help implementing these strategies correctly, click the link in the description and reach out. I personally jump on calls with naturopathic doctors to review their profiles, identify ranking gaps, and map out next steps.

Thanks for watching, and I’ll see you in the next video.