Elise Holtzman | How to Do Business Development Well - Lessons for Any Size Business

Описание: Elise Holtzman is a former practicing attorney, executive coach, and the Founder of The Lawyer's Edge where for the last 12 years, she has worked with law firms to grow thriving businesses, helping lawyers to become better business developers and leaders. Elise provides consulting, training, and coaching for her clients. She also speaks frequently at all kinds of different organizations including State Bar Associations, the ABA Women Rainmakers, The Leadership Council on Legal Diversity, and the Legal Marketing Association.

Elise also writes articles on the subject of business development for publications such as the New York Law Journal and Law360. She is also the host of The Lawyer’s Edge Podcast, where she and her guests discuss current trends and enduring principles that drive success and happiness in the law.

Elise Holtzman, executive coach and the Founder of The Lawyer's Edge, is John Corcoran's guest in this episode of the Smart Business Revolution Podcast where she discusses why it’s important for professionals to do business development. She also talks about her legal background, why she decided to stop practicing law, how she transitioned to becoming a coach, and how she’s helping professionals do business development in order to grow their businesses.


Here’s a glimpse of what you’ll hear:

• Elise Holtzman talks about her background as a practicing lawyer and why the legal profession does not teach business development
• Elise shares what it was like to work right after the birth of her first child and her decision to leave the law firm
• What is business development and why is it important for all professionals?
• How Elise got started in executive and leadership coaching, how she gets lawyers to see the value of doing business development, and how she helps her clients get wins in their businesses
• Elise's advice to professionals who use lack of time to avoid learning business development
• How the billable hour requirement in the legal profession impacts business development and how to create internal cultures in law firms that support business development
• What business owners can do in 30-60 minutes for business development and how they can make it into a habit
• The people Elise respects and admire in her industry and those she acknowledges for her achievements and success


Sponsor: Rise25
Today’s episode is sponsored by Rise25 Media, where our mission is to connect you with your best referral partners, clients, and strategic partners. We do this through our done for you business podcast solution and content marketing.

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A podcast is the highest and best use of your time and will save you time by connecting you to higher caliber people to uplevel your network.

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