Dave Gerhardt’s Top Advice on Building a Founder Brand in 2025

Описание: Dave Gerhardt is the Founder of Exit Five and a marketing leader known for helping scale some of the fastest-growing B2B SaaS companies. With a background that includes key roles at Drift and Privy.

In this episode, Dave shares his insights on building a powerful personal brand as a founder, the importance of differentiation in a crowded SaaS market, and why consistency and quality in content creation are essential. He also talks about leveraging audience feedback, the role of storytelling in marketing, and how to build a strong online presence and community that amplifies your brand message.

We get into:

The Evolution of Founder Branding
Differentiation in a Competitive Landscape
Building a Personal Brand as a Founder
Consistency and Quality in Content Creation
Finding Your Niche and Standing Out
Innovative Marketing Strategies for Founders
Storytelling and Copywriting as Key Marketing Skills

Perfect for: Founders, marketers, and B2B SaaS leaders who actually want to move the needle and aren’t afraid to do things differently.

Don't forget to subscribe to the podcast for more insights from industry leaders reshaping B2B SaaS and marketing!

Connect with Dave:
Dave's LinkedIn:   / davegerhardt  
Exit Five: https://www.exitfive.com/

Connect with me:
LinkedIn:   / finnthormeier  
Website: https://www.project33.io/

Podcast: https://open.spotify.com/show/03CXzsZ...
LinkedIn:   / finnthormeier  
Website: https://www.project33.io/

Chapters:

00:00 The Evolution of Founder Branding
02:46 Differentiation in a Competitive Landscape
05:57 Building a Personal Brand as a Founder
08:50 The Importance of Consistency and Content Quality
11:50 Finding Your Niche and Standing Out
15:10 Leveraging Feedback and Signals for Growth
17:51 Creating a Unique Value Proposition
21:06 The Role of Community in Brand Building
28:51 Innovative Marketing Strategies for Founders
32:34 The Importance of Differentiation in SaaS
35:50 Iterative Learning and Customer Feedback
38:48 The Art of Storytelling in Marketing
44:48 Building an Online Presence and Community


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