Pitch Podcasts Like a Pro - Proven Strategies

Описание: Pitch Podcasts Like a Pro - Proven Strategies
In this solocast episode, host Jason Mudd responds to a fan letter about tips for pitching to podcasts.

Tune in to learn more!


🤔 5 things you’ll learn during the full episode:
Do your research — know the show
Pitch uniqueness and expertise
Follow up
Avoid common mistakes
Preparation and promotion matters


🎧 Episode Highlights
[02:36] “It might be easy to say it’s easier to pitch a podcast than it is a major news outlet, but you’ve got to keep in mind there are big-time podcasts out there that are just as in demand as any mainstream, tier-one media outlet.”

[04:23] “It’s ultra-important to consume the podcast before pitching to understand its focus.”

[07:50] “When you send a pitch, provide some context about who your expert is. A link to their LinkedIn profile would be great. If they have a common name like John Smith, maybe include a photo of what they look like so when we’re doing our due diligence, we can easily find them.”

[13:21] “Come up with a really good topic — something unique that your guest has a provocative, contrarian, or unique point of view on. I’m looking for something that really pops and resonates with our audience.”

[15:30] “You’d be better off spending time crafting one great pitch than spending a little time on hundreds of pitches and getting a bunch of no’s. Double down on the shows that have the right audience, the right topic, and the right fit.”

Resources
Listen to more episodes of the On Top of PR podcast: https://www.axiapr.com/podcast
Find out more about Axia Public Relations: https://www.axiapr.com/
Connect and learn more about Jason Mudd on LinkedIn:   / jasonmudd  

Additional Resources from Axia Public Relations:
Proven process for earned media coverage: https://www.axiapr.com/blog/successfu...
Solocast 130: Media pitching tips: http://www.ontopofpr.com/media-pitching
E-book: Learn Media Relations from the Media: https://www.axiapr.com/learn-media-re...
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